YoungCapital

Client since: 2.5 years
The number of participants/colleagues: 1

Objective

In order to boost YoungCapital’s presence within the SME sector in the Netherlands, the objective is to expand the brand’s visibility and influence on LinkedIn strategically. Through targeted networking and content initiatives, the aim is to forge meaningful connections with key decision-makers in SME companies, that could eventually lead to new clients and long-term business relationships.

Approach

Our cooperation with Willem began with an in-depth meeting, where we gathered insights into the company’s objectives, preferences, and target demographics. Regular touchpoints and direct communication channels were established for swift responses and adjustments. Our personalized outreach targets Founders and Directors in SMEs, ensuring personalized and relevant meetings for Willem. This structured and personalized approach has proven to be a cornerstone of our successful collaboration.

Results

In just over 2.5 years, our collaboration with YoungCapital has resulted in remarkable outcomes. We’ve grown Willem’s LinkedIn network with over 5000 relevant new connections, and we’ve planned 225 strategic meetings, resulting in 110 potential business opportunities. Willem’s proactive engagement in these interactions has led to multiple successful deals and ROI.

“The collaboration works great because of the LinkedIn expertise, the speed of action and the short lines of communication! The outcome is more networking conversations and reach!”

Willem Hop – Director MKB Nederland