Nerium

Objective

Nerium was founded by Bob Hilgersom, Jos Clephas and Tom Sturme. Nerium is a cyber security company specialized in monitoring, detecting, and responding to digital attacks. They aim to build new client relationships by creating brand awareness and talking to key decision-makers of SME companies and corporates in the Cyber Security industry.

Approach

Our cooperation began with an in-depth onboarding process of 5 steps and 3 strategic meetings, where we gathered insights into the company’s objectives, preferences, and target demographics. Monthly reviews and direct communication channels were established for continuous improvement and AB testing. Our personalized outreach targets C-level Cyber Security decision-makers, ensuring personalized and relevant meetings for Nerium. On top of that, we created video content for 6 months to kickstart the brand awareness, be the expert in their field and stay top of mind with their new network. This structured and personalized approach has proven to be a cornerstone of our successful collaboration.

Results

In just 3 months, our collaboration with Nerium has resulted in great outcomes. We’ve grown Bob’s LinkedIn network with over 500 relevant new connections, and we’ve planned 20 business meetings, resulting in 9 potential clients. We have created 10 knowledge-sharing video’s to post on LinkedIn to grow their brand recognition and expert status. The 11th video was a reference for us that Bob insisted to record. Thank you very much, Bob!

“To grow my business I work with YouLynq.me and we create content together and find relevant new connections on LinkedIn. I am very happy with the collaboration and I can recommend them to any company”

Bob Hilgersom – Co-founder @ Nerium