Tattoo after 25 clients

From LinkedIn chat to tattoo in the mountains

08 September 2025 -

"A promise is a promise and sometimes that means a tattoo."

“If you bring in 25 clients with our LinkedIn service, I’ll get your logo tattooed on my leg.”
That’s what I said, half as a joke, to Olivier.

Fast forward 11 months… and yes indeed. 25 clients. Hikers.
So: a promise is a promise.

Not just in some tattoo shop, but maybe in the most beautiful place I’ve ever gotten a tattoo in my life: high up in the mountains of England, right in the middle of Sussex. Yes, that’s actually possible. And it was magical.

How did this all begin?
About 1.5 years ago, I connected with Olivier on LinkedIn. I wanted to offer him our LinkedIn service.
But the conversation flipped. He actually got me excited about his adventure: hikes in the French Ardennes for entrepreneurs.
I thought: amazing, let’s go!

What happened next is hard to put into words.
It wasn’t just hiking. It was enjoying, reflecting, and growing.
Sharing, laughing, sparring, and finding silence in nature together with a group of inspiring entrepreneurs.
I came home as a different person.

Eventually, Olivier and Jeff with Outspire – Creativity Hikes became our clients after all.

And now? Now we’re taking big steps together. Literally and figuratively.

Thank you Olivier and Jeff, for the trust, the energy, and for a collaboration worthy of a tattoo 🙂

This one is for the books. Or for the leg 😉

Show me the magic in real life 🪄

Michiel Verstraten

The power of small rituals

Michiel Verstraten

11 new clients in 2 days

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