We just hit 100K followers on YouTube.
Wow.
Unreal.
And at the same time, I’m celebrating this in the middle of a forest in Finland.
The contradiction couldn’t be bigger.
Day 3 in Lapland with a group of entrepreneurs.
Hiking through incredible nature, swimming in freezing water and sleeping in the open air in a wooden cabin.
What an experience.
But today, I also got a new challenge to think about:
What can we actually do with 100K followers on YouTube?
Because if I’m being completely honest, we got a big part of those followers through a few viral videos.
While the engagement on a lot of our other content is still way too low.
So during our sparring session today, I put that challenge on the table.
And immediately, the ideas started flowing.
More podcasts.
Interviewing entrepreneurs.
Extreme sports.
Adventures.
Combining business with experiences.
Creating content people actually want to follow, instead of simply hoping for the next viral hit.
That’s exactly why being surrounded by other entrepreneurs is so valuable.
You put one challenge on the table and suddenly you have ten different perspectives.
So now I have a question for you:
What would you do with a YouTube channel with 100K followers?
Any good advice, ideas or examples?
Let me know.
Until then, I’m just going to celebrate the 100K for a moment. 😉
Thank you, Outspire!
What a week.
