Optimizing LinkedIn for the New Year

Give your LinkedIn a festive upgrade for a flying start in 2024!

17 December 2024 -

“A good LinkedIn profile opens doors, even if you're still in your Christmas sweater.”

With the holidays in full swing and the oliebollen almost on the table, it is the time to look ahead. I myself was still looking for my ugly Christmas sweater yesterday and scrolling through LinkedIn messages at the same time, when I thought: “How many opportunities are we missing because of an outdated profile?” The new year offers a fresh start and LinkedIn is the place where you can show yourself, strengthen connections and discover new opportunities.

How to optimize your profile for 2025

Your profile is your business card, but also your online reputation. How is your profile doing when you look back now? Don’t worry, with a few simple steps you will be ready to rock in 2025! 🎆

Start with a fresh update

The turn of the year means a new chapter. Make sure your headline, profile picture and summary are up to date. Use powerful terms that match your goals for the coming year. Add your latest successes and projects and don’t forget: “What you do and where you want to go must be immediately visible.”

Festive content works wonders

Post a review of the past year: what were your successes, challenges or learning moments? Make it personal and inspire your network. Start the new year with a bang by sharing your goals for 2025.

Tip: Use visual content – a nice photo, a video with highlights or a short list of your biggest learnings in 2024. People love authenticity!

Action points for 2025

  • Make sure you have a professional profile photo
  • Optimize your headline and summary
  • Ask for recommendations from colleagues or customers
  • Become more active: post, respond and share!
  • Connect with valuable people in your network

Consistency is key

Do you really want to make a difference? Set clear goals. For example: one post per week, five valuable connections per month and actively respond to at least ten messages per week. Because consistency works. Even LinkedIn’s algorithm is sensitive to good intentions.

And don’t forget: even a strong LinkedIn profile needs time to grow. So: put on your Christmas sweater, grab an oliebol, and start your festive update today! 🎄

How are you starting the new LinkedIn year? Don’t know where to start? We’re happy to help you take a step in the right direction, so contact us! 🎆

The image features the text "youlynq.me" in white on a black background. A red and white Santa hat is placed on the "y," and a sprig of holly decorates the top right corner.
Show me the magic in real life 🪄
Let's schedule a call
6
Looking for a new challenge?!
 We’re hiring, check it out ?
Meet your new team

A man and a woman in business attire walking down outdoor steps. The man is holding a laptop and gesturing while talking to the woman, who is focused ahead. Background features trees and a modern building facade. Michiel Verstraten

LinkedIn trends 2025: more opportunities than ever

A bearded man with dark hair stands outside, wearing a green jacket with a white shearling collar over a light pink shirt. With a serious expression and looking slightly to the right, he appears like the kind of professional you'd find on LinkedIn. A modern glass building is blurred in the background. Michiel Verstraten

Why aren’t people responding to your LinkedIn messages?

More cases

View all cases
A man with short, light hair and glasses is smiling while standing indoors. He is wearing a dark blue suit and a light blue shirt. The background features a modern office setting with a desk lamp and blurred objects in the distance.
Morres Wonen Morres Wonen has generated substantial revenues from the collaboration with Youlynq.me.
A smiling man with white hair and glasses is wearing a dark blazer over a light blue shirt. He has a short beard and is standing against a gray background.
Nerium 9 potential clients
A man with short gray hair and wearing blue glasses is dressed in a dark suit jacket and black shirt. He is looking at the camera with a subtle smile. The background is dark and neutral.
CFO Netwerk €650,000 in succesfully closed deals
A man stands in front of a large, textured wall. He is smiling and wearing a blue and green patterned short-sleeve shirt. His hair is styled neatly, and he has a light beard. The setting appears urban with a casual atmosphere.
YoungCapital In just over 2.5 years, our collaboration with YoungCapital has resulted in remarkable outcomes.
A man with a bald head, fair skin, and blue eyes is smiling warmly at the camera against a dark background. He is wearing a dark blue shirt.
Tenzing The campaign showed immediate results
Two people are standing indoors, smiling at the camera, and holding a sign that reads, in part, "Hart4 Onderzoek." They are in a modern office with bookshelves and a unique blue-and-white patterned backdrop. The man is wearing a light blue shirt, and the woman is dressed in gray.
Hart4Onderzoek We were able to generate a whopping 1175 new followers in just 10 months
A young boy in a striped shirt and blue rain boots squats on a paved path, smiling as a fluffy, light brown dog wearing a harness nuzzles his cheek. They are outdoors with greenery, flowers, and houses blurred in the background.
Oppepper4all No less than 7 new volunteers for the Oppepper4all Foundation
Three men in business attire walk together outside a modern office building. The man on the left wears a brown double-breasted suit, the man in the middle wears a maroon suit with an open-collar shirt, and the man on the right wears a green blazer and white pants.
Benkey Growing our network so quickly, we had 2 deals before we even launched
A person dressed in a dark suit with a striped tie stands in a modern, glass-walled building. The person is adjusting their jacket with both hands. In the background, there is a staircase and a blurred urban setting visible through the glass.
Amrop In 3 months, 68 meetings on C-level. Simply great.
A blurred person walks in front of a Siemens office building. The building features a large sign that reads "SIEMENS" with "Siemens Groep Nederland" underneath. The surrounding area has green foliage and tall office buildings.
Siemens YouLynq.me helped us seal 3 major deals!

That’s all! Please download our presentation Download presentation

Navigation

Services

Featured B2B Content

Featured LinkedIn Content

Events

Resources

Cases

Support