How do you really get conversions from your LinkedIn messages?
Spoiler: it’s not the algorithm.
It’s you.
Most people still send messages no one wants to read.
While conversions actually start with just 3 simple things 👇
1️⃣ Your profile.
Seriously, start there.
A new profile picture alone can boost conversions by up to 60%.
And make sure your profile isn’t about you, but about what your audience cares about.
Put yourself in their shoes: why would they reply to your message?
2️⃣ Your lists.
Garbage in = garbage out.
If you’re messaging people who aren’t relevant, you might as well stop now.
Use Sales Navigator or AI tools to research your market and build lists with real potential.
3️⃣ Your messages.
It’s simple: people hate spam, but they love people.
LinkedIn isn’t Facebook, but it’s not a cold call either.
So start as a person.
Not with clever hooks, not with keywords about your business.
Just:
“Great to connect! Want to brainstorm or share insights sometime?”
That works.
And here’s the most important part:
Follow up.
No reply ≠ “no”.
No reply = “not relevant right now”, “missed the message”, “forgot to respond”.
Assume the best.
Stay kind, stay personal, keep following up.
Because 80% of new clients come from conversations that last over 6 months.
So…
LinkedIn isn’t underperforming.
You’re just being too impersonal.
Get personal.
Follow up.
And watch what happens.
