Stop selling on LinkedIn

Why authentic connections deliver more than cold sales tactics

01 September 2025 -

“Your next client is already in your network it’s all about interest and follow-up.”

Stop selling on LinkedIn.
Seriously. No one is waiting for your sales pitch.

LinkedIn is not a sales channel. LinkedIn is a networking platform. And since I truly understood that, everything changed.

I don’t believe in spamming. I believe in authentic relationships. In genuine interest. In personal contact. In valuable conversations. In trust.

And yes, that takes time.
But did you know that 80% of your new clients come from a conversation that started more than six months ago?

👉 Your next client is already in your network. You just need to follow up properly.

That’s why I built something I use every single day:

An AI tool that helps me to:
• Create content in my own tone of voice
• Run a smart, non-spammy outreach strategy
• Follow up and keep track of all my relationships in my CRM

Many people think AI and personal connection don’t go together. But that’s not true.

Success really comes down to two things:

  1. Showing genuine interest
  2. Consistently following up and documenting everything

It’s not rocket science. And AI can help you with this, so you have more time for real human connection.

How do you make sure your network isn’t just full of ‘followers’, but of real relationships?

Show me the magic in real life 🪄

More cases

View all cases