In 4 hours, content for a whole year

This is how you achieve maximum visibility on LinkedIn with minimal effort

09 December 2025 -

"With 4 hours of work, you’ll have 52 weeks of consistent and professional content."

Do one personal branding photoshoot per year and record two podcasts.
Then you’re set for the whole year!

It might seem like an impossible task:
👉 How do you consistently create authentic content on LinkedIn if you want to post at least once a week?

It’s really not that bad!
You just have to do it!

In just 2.5 hours, you can take so many photos that it’ll last you an entire year!
In fact, my last shoot lasted me 1.5 years!

And when it comes to LinkedIn videos, in 45 minutes you can record enough to create at least 25 perfect video reels.
For variation, I do recommend doing at least two of these sessions so you’re not always posting the same background.
That gives you 50 videos in 1.5 hours, meaning you can post weekly for the whole year!

👇 I’ll drop a few examples in the comments.

But honestly this is gold!
In just 4 hours, you’ll have a year’s worth of content!

Throughout the year, you’ll naturally get new videos and photos from events, so you’ll automatically build in a healthy mix and variation.
At the same time, you’ll have a strong, consistent line of personal branding photos and videos that help you come across as professional and consistent.

Show me the magic in real life 🪄

Michiel Verstraten

The power of small rituals

Michiel Verstraten

11 new clients in 2 days

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