How to build a personal brand?

There are several steps to follow to create your personal brand. It’s important to be authentic. Building a personal brand is not the same as crafting a persona. A persona is not a true reflection of who you are. You also need to know who your target audience is. How do you need to talk to them? What kind of information do they want? After this, make sure your content strategy is worked out. Posting content is one of the most effective ways to build your brand and earn the trust. After this, you also need a visibility strategy. What is the best way to get the attention of your target audience? When you figured this out, you want to build a community.

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