Being seen as an expert in your field can be quite a challenge, right? But why is it so crucial? Well, it’s all about capturing the attention of your desired audience and letting them know that you are the go-to authority. So, what’s the secret sauce? It’s the relevance of the content you post! 🚀
Here’s why it matters:
✅ Expert Status: When you consistently share content on topics where you excel, you start building that expert status. People begin to associate your name with authority in that domain.
✅ Consistency Matters: Staying active and posting regularly keeps you top of mind. Your audience won’t forget that you’re the expert because they see your valuable insights consistently.
Remember, LinkedIn is your stage, and your content is your performance. So, aim for relevance, keep that expert status soaring, and watch yourself become a LinkedIn superstar! Do you want to know more? Then download our whitepaper 👉 https://youlynq.me/blog/12-tips-voor-jouw-linkedin-content-reis/
Transcript
Welcome to episode number four in our series, where we talk about how to optimize your LinkedIn content. Once again, this is Rochelle, and I’m Tom. Previously, we looked at optimizing your LinkedIn profile, and how to create relevant content, and how to scope out your target audience. Today, we’re going to look at the relevance of posting relevant content. Yes, because why is it so important, you might ask? Well, it’s important to garner the attention from your preferred target audience, and also to let them know that you’re the expert. Okay? Very important. So. Well, so if I post content about a topic of which I’m the expert, I create an expert status. Yes. Combined with the frequency of last week, which puts me on top of mind as the expert. Yes, you’ll be a LinkedIn superstar. Perfect. That’s great to know. Would you like to know how you become a LinkedIn expert with LinkedIn content? Download our newest white paper, and tune in next week. See you next week.